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Executive MBA: Certificate in Marketing


Welcome to the LibGuide for Dr. Root's Certificate in Marketing class!  This guide will help you to find economic, industry, demographic, and consumer information from various sources to create a marketing plan.

Learning Objectives

As a result of library instruction, you will be able to:

  • Determine information needed for a marketing plan and where to find it.
  • Use the "Off-Campus Connect" link to remotely access electronic resources.
  • Effectively search online databases and other web sources for industry, economic, demographic, and consumer based information. 
  • Locate the full text of an article using "Find It @FAU."
  • Evaluate information for reliability, authority, accuracy, and relevancy.

Library Hours Boca Raton & Partner Campuses

Summer 2024 Semester Hours (Boca Raton):

See our library hours for all campuses at the link above, including any changes to hours during the semester.

It's easy to reach us! 

Partner Campus Library Hours:​

Last updated on May 31, 2024 2:31 PM