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Executive MBA: Certificate in Marketing.

Library Hours
Boca Raton & Partner Campuses

Spring 2022 Semester Hours (Boca Raton):

The library building is open for the Spring 2022 semester from 7:40 am - 12:00 midnight, Monday-Thursday, 10:30 am - 6 pm on Saturday, and noon - midnight on Sunday (see our hours page for any changes).

It's easy to reach us! 

Partner Campus Library Hours:​

  WELCOME!

Welcome to the LibGuide for Dr. Root's Certificate in Marketing class!  This guide will help you to find economic, industry, demographic, and consumer information from various sources to create a marketing plan.

Learning Objectives

As a result of library instruction, you will be able to:

  • Determine information needed for a marketing plan and where to find it.
  • Use the "Off-Campus Connect" link to remotely access electronic resources.
  • Effectively search online databases and other web sources for industry, economic, demographic, and consumer based information. 
  • Locate the full text of an article using "Find It @FAU."
  • Evaluate information for reliability, authority, accuracy, and relevancy.
Last updated on May 13, 2022 3:12 PM